-
AT&T Account
• Wrote daily media digests highlighting the latest in AT&T news, competitor news, and industry updates
• Drafted pitch language surrounding the latest announcements from the client
• Pitched and conversed with reporters
• Developed media lists for various announcements’ outreach
• Ghostwrote article for online publication ReadWrite
• Edited editorial calendar and identified possible moments in time for proactive pitching
• Followed news coverage and developed recaps for use by team and clients
• Researched various topics for use in team strategy/decision-making surrounding upcoming announcements and activations
-
Internship Program
• Attended 40+ trainings and info sessions highlighting the industry and Edelman’s place in it
• Held multiple 1:1s per week to meet directly with individuals spanning the many different sectors of Edelman, the world’s largest communication firm
-
DIRECTV Account
• Developed pre-interview briefing books for DIRECTV executives
• Developed media lists for various announcements’ outreach
• Drafted pitch language surrounding the latest announcements from the client [Deals placed in outlets like Tom’s Guide and Rolling Stone (30M+ impressions)]
• Researched various topics for use in team strategy/decision-making surrounding upcoming announcements and activations
• Drafted weekly internal meeting agendas
• Followed news coverage and developed recaps for use by team and clients
• Supported Issues team’s research and action regarding current affairs and social movements